Vision, values and purpose

Our priorities

We implement our vision and mission through a long-term plan that focuses on four strategic priorities:

• People: attracting and retaining high-quality employees, supporting our workforce in growing and becoming future leaders, and nurturing a strong culture of engagement. 
• Growth: sustaining capital and organic growth in our existing service areas, and business development and acquisitions. 
• Operational excellence: continually improving health, safety and environment performance, and seeking efficiencies through scale, business unit synergies and technology.
• Communities: being trusted by our customers and stakeholders, engaging in collabourative and transparent planning, and meeting our commitments to the community.​​

​​​Our p​​urpose

Our mission and vision guide our operations. In 2020, we also launched a purpose statement: “Communities count on us. We count on each other.” EPCOR employees developed the purpose statement to express what motivates them, every day, to serve customers, communities and one another.